For anyone buying a diamond I am about to lay some basic, MUST HAVE, knowledge on you:
SO TRUE:
Diamonds are all same- there is nothing better about the Joe Schmoe Jewelry
store diamond than the John Doe Jewelry store diamond. Don’t let anyone tell
you that you are getting a special diamond at their store that you can’t get
anywhere else….unless it is an extremely rare diamond, like a red diamond or a
20 carat diamond, for example.
All those
gimmicky, specialty diamond cuts are either exactly the same as any other
diamond (cut-wise) or that gimmicky cut that you are paying extra for will only
get you LESS money when you go to trade it in or sell it, because they are less
desirable and therefore harder for a jeweler to sell second hand.
SO FALSE:
While diamonds of the same, carat, color, clarity and cut are technically all
the same and should be treated as such in the cash money department, every
diamond is also unique. For that reason, YOU SHOULD NEVER BUY A DIAMOND WITHOUT
SEEING IT IN PERSON FIRST. If you were to go on a hunt for a 1.5 carat round
diamond with a color grade of G, a clarity grade of VS2, and a cut grade of
Triple Excellent, you would likely find a plethora of stones to choose from
online. Any jeweler has access to a huge database with hundreds of stones likes
these available at their fingertips. All those stones are technically the same,
but the funny thing about diamonds is, they all have their own “personality”.
You might look at 3 of those identical stones and find that one is more sparkly
than the other, one might seem a little darker, and the list of differences can
go on and on. So if you are going to drop some serious cash on a stone that
will adorn the finger of your one-and-only for eternity- you should see it
first!! Remember, as DeBeers always says, “A diamond is forever,”….so don’t eff
it up (excuse my edited French).
In the
end, get whatever diamond you love, not for investment purposes, for enjoyment.
Odds are you will never make money on your diamond, again, unless it is
extremely rare.
www.pampillonia.com
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